Comments on: Episode 80: “Specialists Win More Referrals”

By: BNI Rainmaker » BNI Podcast Episode 80: “Specialists Win More Referrals”

BNI Rainmaker » BNI Podcast Episode 80: “Specialists Win More Referrals” — Thu, 06 May 2010 09:18:03 +0000

[...] podcast here: http://www.bnipodcast.com/2008/11/12/episode-80-specialists-win-mor…; Bookmark It Hide Sites $$('div.d33').each( function(e) { [...]

By: Solveig McCormick

Solveig McCormick — Fri, 21 Nov 2008 08:36:37 +0000

Thanks Ivan. This lesson was an extremely significant one for me and I did not learn it overnight. It is human nature to believe you should try and net in as much as possible, and being taught to focus on casting a line for a specific fish is the biggest gift I have received from BNI.

Bob, I like the term “training minute”.
Solveig McCormick, Regional Director BNI Cape Town South Africa

By: Bob Nicoll

Bob Nicoll — Fri, 21 Nov 2008 06:00:49 +0000

Absolutely you want to be specific. When you break down your business into 50 lowest common denominatorsl, you have your year of training minutes for your commercials. Think of your commercial each week as a chapter in a never ending novel with you as the story-teller. It is your chance to educate your team in your image of what is a great referral for you.

Great Podcast, and quite timely.

Bob Nicoll, Asst Director of BNI Alaska

By: Shawn McCarthy

Shawn McCarthy — Tue, 18 Nov 2008 19:38:58 +0000

You have to be specific to be terrific in BNI! The equation “anybody” + “everybody” = “nobody” is really true- you need to be “laser sharp” when asking for referrals. We’ve all seen people stand up at meetings and say I’m a “full service” whatever. That means nothing to us. Remember in BNI you are training a sales force (and you don’t even have to pay them workman’s comp!). So be educational and different every week with your presentations. If you use general terms when asking for referrals, you’re at the lowest level of effectiveness. Great podcast, Ivan.
Shawn McCarthy BNI ED Ventura County Ca.