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Synopsis
Today’s podcast is drawn from Networking Like a Pro, pages 155-164 (first printing).
The referral process is a system with feedback built into it. There are 8 steps.
- Your source discovers a referral opportunity for you.
- Research the referral. (Very few people do this, but it pays off.)
- Check back in with your referral source to complete the research.
- Meet with the referral.
- Report back to your referral source on the outcome of the meeting.
- Your source gets feedback from the referral. (This is priceless.)
- Your referral source reports back to you.
- You close the deal.
If every BNI group listened to this episode, the quantity and quality of referrals passed in the group will grow exponentially. Try it and report back in the comments.
Brought to you by Networking Now.




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