Episode 411: Using Power Teams to Attract Visitors

Synopsis

Roger Gamble from BNI Seward County in Nebraska joins Dr. Misner to talk about creating power teams that fit your region. Seward County is very rural and the chapter had many members whose businesses related to farming, so the chapter created an agricultural (AG) power team in order to increase referrals to farmer clients.

The chapter started to hold “AG Focus Days” and inviting local farmers to attend. The farmers responded with interest and ended up doing business with chapter members–including some who are not part of the AG power team. The chapter is now considering having similar focus days for other power teams.

Has your chapter created power teams around local industries? Please share your experiences with bringing “consumers” to BNI meetings or events and your ideas for using power teams to bring in visitors and increase business in your chapter.

Read the post about the Seward County AG power team.

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Episode 272: Power Teams and Contact Spheres

Synopsis

Special guest Mike Roberts, Executive Director of BNI New Hampshire,  joins Dr. Misner today to talk about the difference between Power Teams and Contact Spheres. Dr. Misner first coined the term “Contact Sphere” in 1994. BNI members have wanted to take that idea further, which led to the creation of Power Teams.

  • A Contact Sphere is a group of symbiotic professions who have a good opportunity to provide referrals to each other.
  • A Power Team is a group of individuals who have actively committed to generate business for each other.

The fourth edition of The World’s Best-Known Marketing Secret addresses this difference on page 155. The Power Team is contained within the Contact Sphere.  Only BNI members for whom you can regularly generate business (and vice versa) should be on your Power Team.

Recommendations for a Successful Power Team

  • Meet with your Power Team weekly, or at minimum every other week.
  • Have a chairperson for the meeting.
  • Have each member describe a good referral.
  • Brainstorm ways to get others in the Power Team involved in each project.

An effective Power Team generates more referrals for the rest of the chapter as well as for its own members.

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Episode 237: Boost Your Referrals with Power Teams

Synopsis

A power team is a group of professionals in BNI who work in non-competing, related fields and have developed relationships so they can refer customers to each other.

Here are ten questions you should ask potential members of your power team to strengthen your connections and make it easier to pass referrals.

  1. How did you get started in your business?
  2. What do you enjoy most about what you do?
  3. What separates you and your company from the competition?
  4. What advice would you give someone starting out in your business?
  5. What are the coming trends in your business or industry?
  6. What strategies have you found to be the most effective in promoting your business?
  7. If there were anything about your business or industry you could change, what would that be?
  8. What is the next big event coming up for you?
  9. What’s your biggest challenge at the moment?
  10. What type of customers are you looking for? How will I recognize a good prospect for you? What kind of situations are your prospects facing?

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Episode 210: “Money on the Table”

Synopsis

Money on the Table front coverThis week Lee Abraham joins Dr. Misner to talk about Power Teams and Contact Spheres, two of the main subjects of the book Money on the Table: Referrals in the Bank.

The book goes through 6 different contact spheres or industry groups and identify36 different business categories to provide examples of how to recognize referral opportunities and give better referrals.

Most referrals happen when a consumer experiences a lifecycle event. Six of these constitute key situations when it’s easier to gain visibility and credibility with your prospects.

  1. Business builder
  2. Getting healthy
  3. Getting married
  4. Relocation
  5. New baby
  6. Real estate construction

Brainstorm ideas on how the businesses on your power team can provide services to people in each of those key situations.

Get your copy of the book at the BNI Member Store and learn more at http://moneyonthetablebook.com/.

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