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Synopsis

International Networking Week is the culmination of BNI’s public relations efforts. During International Networking Week, BNI holds events to demonstrate the benefit of networking to different groups.

PR helps you position yourself ahead of your competition. The purpose of publicity is not just to promote, but to announce and inform. PR is usually free, but you may need to hire a professional to write your press release.

What can P.R. do for you? A search for “International Networking Week” produces 97 million results on Google, and the first two pages are all about BNI.

Any businessperson can build up to powerful PR. There are many PR professionals in BNI; ask one for tips for where to start. It’s worth putting time and effort into creating brand awareness and name awareness.

Visit PRWeb.com and Beneaththecover.com for help distributing press releases.

Brought to you by Networking Now.

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