This is a rebroadcast of Episode 130.
This week Dr. Misner wants to expose three common delusions about referrals and referral sources.
- You should always get a referral when you’re in front of the referral source.
- To maximize your chances of getting good referrals, it’s best to move from one networking group to another networking group at regular intervals.
- Your best source of referrals is your customer.
Dr. Misner recommends creating a curriculum for your referral sources, breaking what you do down into 30-second or 60-second highly-focused sound bites that others in your BNI chapter or any other networking group can use to refer you to others.
Brought to you by Networking Now.