This week, Dr. Misner provides an example of how great customer service leads to referrals. During his recent trip to the BNI National Conference in Nashville, he stayed at the Omni hotel and had many meals sent up by room service. The employee who delivered most of these meals was named Leslie. She was courteous, friendly, helpful, and attentive–but without calling attention to herself.
Dr. Misner didn’t really notice how good the service was until the day he had ten BNI directors in his suite preparing for a group photo. Not only did Leslie offer to take the picture, but she took a photo with every single person’s camera or phone, with no sign of impatience, taking the time to make sure everyone had a record of the occasion.
Great service like that gets noticed–even by harried conference organizers. Dr. Misner took the time to write a blog post containing a public testimonial for Leslie.
Tell us about your great customer service experience, especially with BNI members, and why you think it’s important for referral marketing.
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