The Official BNI Podcast

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Episode 48: “How to Combat a Slow Economy”

Synopsis

On average, the United States goes through some type of recession every five or six years. So stop worrying about whether we’re going to have a recession, because we will. (And so will every country in the world.)

That doesn’t have to stop you from having a great year, though. Recessions bring opportunities if you’re ready to take advantage of them by using the network you’ve established over time. BNI members have an advantage in a recession because they have a network in place.

You can’t control the economy, but you can control your response to the economy. Here are some tips to help you.

  1. Diversify your networks. Participate in your local Chamber of Commerce and other business networks.
  2. Be visible. Get out and meet people—and don’t let them bring you down.
  3. Learn how to work the meetings you attend.
  4. Be prepared with effective introductions and presentations.
  5. Develop your contact spheres.
  6. Establish a goal and reverse-engineer it.
  7. Reward your top referrers.

Brought to you by Networking Now.

View the entire transcript of this episode

 
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