People often say “It never hurts to ask.” But there are times when it does hurt to ask for referrals. Before you ask for referrals, spend some time educating people about what you do and how they can refer you.
Outside of BNI, you will probably encounter people who ask for referrals the instant they meet you. This kind of request definitely hurts. You have to make deposits in a relationship before you can make withdrawals. When you give a referral, you give a bit of your reputation away.
So do your homework before you ask for referrals. Asking too soon puts people off.
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