Dr. Misner is taking two weeks off from podcasting and will return on January 9th with more great referral marketing tips.
Here are some of the advantages of successful branding.
- Branding influences buying decisions.
- Branding creates new customers
- Branding creates loyalty.
- Branding gives you a competitive advantage.
- Branding helps grow your business.
If you want to learn more about branding, Dr. Misner recommends the book Do You Matter?
How can branding build your chapter? BNI is unique among other organizations, but without a consistent visual identity, we didn’t have the visibility and recognizability of a really great brand.
Now individual members and chapters can download BNI logos and other artwork from BNIBranding.com to use on their websites and display publicly to proclaim their BNI membership.
If you want to know why it’s so important to use these official logos, imagine what it would be like if you had 40,000 clients and they all wanted to create their own versions of your logo.
Brought to you by Networking Now.
Dr. Misner is taking a week off from podcasting and will return on January 4th with Episode 237.
You’ve already found the Official BNI Podcast here, so you might not need to find it anywhere else. But we want to make it easy for you to listen to Dr. Misner wherever you go. SlapDash is a service that lets you listen to podcasts on your Windows7 smartphone. You can click the link in the sidebar to subscribe, or visit our SlapDash podcast page here.
At the request of a BNI member, we submitted The Official BNI Podcast to the BlackBerry Podcast directory, and you can now listen to the show on your BlackBerry smartphone. Just install the BlackBerry podcast app on your phone and search for “The Official BNI Podcast.” Click the “add podcast channel” button on the bottom right of the screen to subscribe and get new episodes on your BlackBerry each week.