Today’s Ask Ivan question comes from Christina, who works for a nonprofit organization in the United States.
I was advised to reach out to you to get guidance on how to be more effective as a public charity in BNI. At first, I didn’t know where I fit because I don’t have a tangible product or service that would directly benefit others in the chapter. Could you please provide some guidance on how I can be more effective in using BNI to support our mission?
Nonprofits can be very effective and very successful in BNI. Here are ten benefits of BNI membership for nonprofits.
- Referrals to other companies doing charitable work to create strategic alliances.
- Referrals to the charity’s thrift shop or other product or service (if there is one).
- Invitations to special events.
- Volunteers for special projects.
- Referrals for possible board members.
- Referrals for speaking engagements.
- Don’t just look for donations.
- Referrals for good employees.
- Fine-tune your message.
- Introductions to local leaders.
Read Dr. Misner’s article about difficult-to-refer businesses on Entrepreneur.com.
Add your own suggestions for how nonprofits can use BNI in the comments below.
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